Lamborghini hits ‘historic milestone’ with record 2023 luxury car sales

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Lamborghini CEO Stephan Winkelmann standing beside a white Lamborghini car

Lamborghini had a record 2023, just as it turned 60. Matias J. Ocner—Miami Herald/Tribune News Service/Getty Images

Italian luxury carmaker Lamborghini has driven its way to new highs in 2023. Apart from marking its 60th anniversary, the year also created history for the marque.


The company, which makes Urus SUVs and Revuelto hybrid cars, witnessed record demand last year as sales topped 10,000—a 10% increase from 2022…

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