Still Taking the Fight to Mercedes

You need a certain chutzpah to take on the Mercedes-Benz S-Class on its home turf. But, as we’ve seen with vehicles like the Hyundai Ioniq 6 and the Kia EV9, Hyundai Motor Company doesn’t lack confidence. So, the decision to launch its updated 2024 Genesis G90 sedan—the flagship of its high-style luxury brand—in Germany and Switzerland perhaps shouldn’t come as a surprise.

We like the Genesis G90—a lot. Its sparkling, sophisticated design and customer-focused luxury…

Continue reading this news update.

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